Branding & Visual Identity
During a semester in AUK, I undertook a comprehensive rebranding project for Al Boom Restaurant in Kuwait. I developed a new logo, logotype, and a full suite of marketing materials, including dine-in and takeaway menus, delivery packaging, amenity descriptions, and animated ads. This holistic approach was designed to elevate the restaurant’s visual identity and better reflect its unique dining experience, blending tradition with a refreshed, modern aesthetic.
